About me
Who I am
I'm Sef Jacob, and GoDigi Solutions, LTD. is my design practice. I'm a Senior Product Designer + Developer based in Newcastle Upon Tyne, UK with clients all over the globe. I have spent the last years helping brands reinvigorate their digital presence through strategic design.
Where I'm from
My design journey began 8 years ago while studying B.Sc. in Applied Mathematics at the University of the Philippines, Los Baños. I started designing for college organizations and local businesses, focusing on print, media, and merchandise design before transitioning to web and mobile UI design.
The 2020 pandemic marked my shift to product design consulting, a role I continue to embrace today. This diverse background has equipped me with a versatile skill set, blending creativity with strategic thinking to deliver impactful design solutions.
What I do
I do almost all the heavy-lifting when it comes to designing for companies. If you need to bring your idea to life through brand and web design, or to recalibrate your digital products' user experience and trajectory, that's what I do.
Clients usually hire me for:
- Digital Design & Copywriting
- Product Design & Management
- Website Development using Webflow
- Wordpress Website Redesign
I work hands-on with a select number of projects each year, focusing on larger, well-defined scopes that span multiple weeks. As a seasoned generalist designer with an analytical mind, I blend data-driven insights with creative design to produce functional yet delightful outcomes.
Who hires me
My clients are people who need an experienced, holistic thinking, managerial-level designer capable of executing across all aspects of design on a project.
They have the business model and strategy nailed down, and know who their audience is, but need someone to craft the visual language around it in a thoughtful, strategic manner, and turn it into a polished experience.
It’s also normally people that are willing to invest their budget in good design, but perhaps not the overheads and baggage that often comes with a traditional agency format.
My approach
I charge a flat fee, nail down a detailed scope, and agree on an accurate timeframe. So my clients know what they’re getting, when they’re getting it, and how much they're paying, before I move a pixel.
At every stage I aim to be as direct and straightforward as possible. My approach is pretty fast paced, practical, and relatively organic. Here's an example:
For a website design + development project, there are 4 stages.
First, we dive deep into details. I will learn about all there is to know about your company. How it started, your audience, your funnel, your aspirations, everything. Some owners rediscover their own companies in this phase. It goes both ways.
Once we got all the details, we move to organizing and structuring. This includes constructing the information architecture of the website, site map, the user flow, content planning, etc. Some projects need more or less.
Then comes the design. From all these, I'll share a selection of different design directions. These are snapshot vignette's designed to give you a window into that design direction--just enough to show you what that world would look like.
Once we've discussed the various designs, which parts are worth exploring, things we want to keep, and things we want to drop, I’ll move thoughtfully and efficiently in the most appropriate direction, dialing things in until we both agree it looks and feels right, and will perform as intended.
My track record
While the aesthetic of design is important, it’s just as vital that my designs deliver real results. While I can’t claim sole credit for the numerous positive outcomes my clients have seen, smart and successful business owners and executives continue to tap me for a full range of design needs, and I’m humbled to be able to contribute towards their journey.
See my CV here.
View my portfolio here.
What I charge
I work on a flat fee basis for projects, so I’ll quote you a single project price instead of an hourly rate. We'll agree on a project scope, and I'll assign it a timeline and a budget upfront so there's no hidden fees or weekly costs that mount up.
Most of the works showcased on this site took somewhere between 4—8 weeks to complete, and vary in cost. The scope of work, complexity of the problem, and a host of other influences are factored into my pricing, meaning every project is different. But as a general rule of thumb, most of my projects tend to range from $5k–$40k, again depending on the specifics.
Know that I'm flexible, and if a project's a good fit, and we're both excited to work together, I'm always willing to be flexible around pricing in order to make it happen.
Getting started
If you're interested in working together, or learning more about any of the above, the best thing to do is connect with me and tell me a little bit about you and your project (including rough timelines) upfront. If you have something in mind that you think I’d be a good fit for, let’s talk!

